Ian I. Mitroff is currently a Senior Research Affiliate at the Center for Catastrophic Risk Management, University of California, Berkeley, and is Professor Emeritus from the Marshall School of Business and the Annenberg School of Communication, University of Southern California. He is a Fellow of the American Psychological Association, the American Association for the Advancement of Science, and the American Academy of Management. Known for his thinking and writing on a wide range of business and societal issues, Dr. Mitroff has published hundreds of articles and more than 40 books.